1927 Heartfield Image Rationalization March Predicts Human Workers Replaced By Robots. Heartfield Posters Knüppel.
CLICK IMAGES BELOW TO EXPAND OR VIEW SLIDESHOW.CLICK VIEW PAGE FOR THE FULL PAGE ABOUT AN IMAGE.
Rationalization Is On The March!
-
Rationalization Is On The March!
In 1927, John Heartfield was able to brilliantly comment on the corporate rationalizations for replacing human workers with robots. What will happen to those workers.
HOW JOHN HEARTFIELD
INVENTED THE WEB
Quote From babylonisburning.net
“This mashup aesthetic – – so fundamental to the web – – both denigrates originality (“The only materials we have to create with are already created!”) and exalts creativity (“Look what I’ve managed to do with what you already thought you knew!”). Reading MySpace through this dialectic, inspired by Heartfield’s collage, started a lively discussion about the meaning and status of creativity in today’s remix culture.”
DER KNÜPPEL COVER BY UNKNOWN ARTIST,
NOT JOHN HEARTFIELD
John Heartfield Posters Knüppel Political Photomontage Art
Although the Der Knüppel Cover (left) is not a work by John Heartfield, it was chosen to illustrate the character of the leftwing satiric publication. Der Knüppel translates to the “The Stick” and was later known as “The Red Stick.” The image of a red stick, representing the KPD (Communist Party), pummeling a cringing Hitler is a good visual representation of how Heartfield and other German artists used humor to minimize the führer’s importance.
Der Knüppel appeared irregularly from 1923 to 1927.
John Heartfield created collages and worked as an editor.